Santorini Transformed into Tourist Nightmare: An On-Site Investigation Report
The chic and exclusive Sandblu resort, nestled in Santorini, managed to escape the chaotic tourist crowds this year, thanks to a string of minor earthquakes that dampened the island's tourist appeal. While the quakes sent more than 13,000 residents fleeing and left over 3 million annual tourists questioning their summer plans, the resort continued to stand strong, untouched by major damage or injuries.
Tourism officials on the island now brand these earthquakes as a PR disaster, rather than a natural one, as bookings have plummeted approximately 30 percent. Despite this, the island's iconic sunsets, white-washed hilltop towns, vibrant nightlife, and unique wines continue to draw visitors in. However, the issue of overtourism has cast a dark shadow over Santorini, as it has become a problem in various hotspots worldwide.
The influx of tourists, combined with the allure of social media, has led to overcrowding in popular destinations, such as Barcelona and the Balearics. A study by Which? reveals that Zakynthos, Santorini's neighboring island, boasts the highest ratio of tourists to residents, with almost 150 tourists per resident. In contrast, Lille, a city in northern France, and Teleorman, a Romanian region, have a lower ratio of tourists to residents.
Thanks to the earthquakes, which sparked numerous cancellations this summer, Santorini has slipped down the naughty list, leaving openings for travelers seeking a blissful escape. With fewer crowds and breathtaking views, this idyllic getaway offers the perfect opportunity to enjoy Santorini's charm in peace.
The serene Sandblu resort, my base for a recent stay, perfectly embodies the unspoiled essence of Santorini. Tucked away in the quiet southeastern region of the island, it features a collection of whitewashed cottages, private pools, and stunning views. Despite its tranquil surroundings, it is only a short distance away from the bustling city of Fira, where cruise ships dock and discharge tourists.
Opened in July 2024, the Sandblu resort quickly gained popularity due to its contemporary design, chic atmosphere, and exceptional seafood. With the addition of 15 new suites, the resort now boasts a total of 66 guest rooms, each offering expansive ocean views. Inside, the rooms are tastefully decorated with pastel blues and greys, creating a calming and inviting ambiance.
When I wasn't lounging by the pool, I indulged in a host of activities such as horseback riding on deserted beaches, sailing on a chartered catamaran, exploring volcanic caves, and even trying my hand at Greek cooking under the guidance of the talented head chef, Theo.
For those seeking a break from the sun and sand, the Aurora spa provides an array of customizable treatments, ranging from deep tissue massages to rejuvenating facial therapies. Adrenaline junkies can tackle the cutting-edge Technogym equipment, or simply unwind in the sauna or indoor pool. For those seeking a more social experience, the newly-opened wine cellar offers a broad selection of local vintages and serves as an ideal venue for private dinners and tastings.
The Sandblu resort prides itself on its commitment to sustainability, demonstrated by its innovative 'greywater' system that recycles water from sinks and showers for irrigation, and the use of living rooftops that provide insulation. The resort's team goes above and beyond to create unforgettable experiences for guests, incorporating local excursions, tours, and cultural events to help visitors connect with the authentic Santorini. If you're traveling with little ones, fear not – the resort offers a stylish kids club suitable for children between 4 and 12 years old, complete with wooden slides and engaging activities led by friendly staff.
While Santorini may have been struck by recent challenges, the Sandblu resort stands as a testament to the island's resilience and adaptability. With its enchanting setting, impeccable service, and commitment to sustainability, it offers the perfect escape for discerning travelers seeking a unique and memorable experience.
- Amid the drop in tourism to Santorini due to the earthquakes, luxury travelers might find an opportunity to enjoy the charm of the island at the less crowded Sandblu resort.
- Following the earthquakes, the Sandblu resort in Santorini continues to offer a lavish lifestyle experience, with its emphasis on sustainability, unique activities, and stunning views, making it an ideal choice for those seeking a distinctive travel destination.
